Industry
Role
Year
About the project
Hivebuy is a procurement startup where I worked as a Product Designer. One of the key flows "the request submission" was confusing and had outdated design. Users had to go through a two step form with poor visual design and no clear guidance, which caused drop offs and unnecessary friction. I was the sole designer on this project and took full ownership of understanding the problems and redesigning the experience.

My Approach

Design Execution


Challenges & Key Decisions
The top section (Requested For, Category, Supplier) was previously hard to notice. I redesigned it with clearer visual hierarchy so users could understand they needed to take action.
Input fields were resized for better readability and accessibility. Labels were made more legible, and placeholders were written to guide user input more effectively.
Related fields like “Quantity” and “Unit” were merged into a single line to reduce cognitive load.
Inputs like Quantity, Price, and Recurring (which don’t require long entries) were grouped on the same row to save space.
The second form page, which was only relevant to advanced users, was turned into a collapsible section. It now appears closed by default and can be expanded if needed—removing the need for multiple pages.
The order summary module was made sticky during scroll, so users can easily review their total without navigating back to the top.
A “Back to Top” button was added to improve navigation in long product lists.

